Twitter begins trial of new ‘hashtag translation’ feature

According to the Wall Street Journal (WSJ) and other reports, popular microblogging service Twitter has rolled out a new trial feature -hashtag translation, which essentially unfolds a hashtag guide for those unfamiliar with hashtags.

The WSJ report has revealed that the hashtag translation feature was rolled out by Twitter this past weekend, for the users of the Twitter app on iPhone.

As a result of the new feature which is being tested by Twitter, hashtags will be clearly defined for the benefit of new users. Hence, whenever a users carries out a search for certain clusters of letters following the hashtag symbol, Twitter will display associated tweets along with an explanation of the clustered letters.

For instance, Twitter's new 'hashtag translation' feature will explain that #tbt stands for 'Throwback Thursday,' which involves users posting photos from their past; while #oitnb refers to popular Netflix series 'Orange is the New Black.'

The objective behind the new feature - with explanations attached to hashtags - is to give a more organized appearance to the "chaotic" Twitter interface which is filled with hashtags and random words.


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