A new campaign is urging people to give up alcohol for an entire month during January and begin the year feeling better about them.

Experts said that the staring the new year with avoiding alcohol for a month can not only make people feel better but also help save money.Cambridgeshire County Council is urging residents to take part in the campaign to give up alcoholfor 31 days.

A host of organisations are urging residents in Nuneaton, Bedworth and North Warwickshire to shun alcohol and begin the New Year in a healthy manner.Warwickshire County Council, the Recovery Partnership and other organisations are encouraging social drinkers in the area to take part in the Alcohol Concern's Dry January challenge. The supports of the campaign have said that by taking part in the challenge of giving up alcohol for a month, people will be able to shed a few pounds and also save money.

Experts said that drinking above the recommended levels increases the chances of weight gain, poor general health and the chances of getting serious health conditions. A study by the University of Sussex on the campaign in previous years showed 79 per cent of participants saved money and 62 per cent of participants had better sleep and more energy while 49 per cent of participants lost weight.