In a Tuesday blog post, Larry Hryb - who is also called Microsoft's Major Nelson - introduced the new Twitch App for Xbox 360. The app went live on Xbox Live on Tuesday; and it will chiefly allow the Xbox Live gamers to watch Twitch. tv feeds.
The unveiling of the Twitch app for Xbox Live implies that Twitch video will now come to the television; with users be able to not only view the top 300 live channels on their big screen, but also to browse the directory by top channels, games and featured content.
Moreover, since the Twitch App for Xbox 360 is Kinect-enabled, users will be able to control the entire experience with voice or motion controls. Users will simply have to `tell' their Xbox consoles to play any non-Xbox title, and have it loaded up the channel.
However, as of now, the Twitch app for Xbox 360 - which can now be downloaded from the Xbox Live marketplace - will be available only for Xbox Live Gold subscribers in the US. Though there has been no disclosure from Twitch as to when the app will be launched in other markets, it is speculated that the company will make an announcement towards that end in coming months.
About the release of Twitch App for Xbox 360, Twitch CEO Emmett Shear said in a statement: "Given the huge number of Xbox owners and how many of them love gaming spectatorship, it's a natural fit to bring the Twitch experience to the 360."
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