Professional Athletes Endorsing Unhealthy Food and Drinks: Study

As per the journal Pediatrics published research, it has been unveiled that professional athletes promoting different food and drinks have been passing mixed messages to children.

The research has been carried out by a group of researchers from the Rudd Center for Food Policy and Obesity in New Haven. The research findings have led study researchers to raise concerns over the same.

In order to reach at the above given result, lead researcher Marie Bragg with her co-authors carried out an experiment. The research included the assessment of products in which study researchers found that 79% of the 62 products promoted by athletes were not healthy.

They were filled with calories and were quite poor in nutrition. After knowing the same, study researchers want that authorities concerned should assess these products before they advertised to children.

"The promotion of energy-dense, nutrient-poor products by some of the world's most physically fit and well-known athletes are an ironic combination that sends mixed messages about diet and health", affirmed study's authors.

It is the moral obligation of professional athletes that they should promote health. If they are being offered endorsements, which are not at all healthy for public's health then they should refuse taking such advertisement contracts.


AustrianTribune Specials

Argentine President, Cristina Kirchner will go through emergency surgery. The charge in her absence will be given to unpopular proxy who is dogged by allegations related to corruption, increasing economic problems and a struggle of political...

Most Popular

According to a new report, a 10-year billion pound...

Despite efforts to reduce the impact of global warming,...

An "ultrahaptics" or mid-air tactile feedback prototype...

The billionaire founder of auto-parts giant Magna...

Automotive News

  • Two Men Spotted Tampering with Charging Points of Autolib
  • Mercedes sales Freeze Lifted by Court in blow to France

UK News

  • Noise from Aircrafts Putting People’s Lives at Peril
  • UK’s largest Mobile Operators Attend Meeting to Raise Broadband Plans
  • Alliance for Affordable Internet aims to provide Cheap Access to Internet in Poor Countries
  • We Need a Dementia Nurse in Every Street, says Emma Thompson
  • Antarctic Ice Shelf Reveals Eiffel-Equivalent Ice Channels