As per reports, it has been revealed that Yelp Inc. has extended its services in Turkey as well. The local business review site will now allow people in Turkey to share their ideas of great local businesses.
In addition, the site has also opened up its services for iPhone and Android phones. "Bridging the European and Asian continents, Turkey has always been a place for different cultures and communities to meet, exchange and develop", said Miriam Warren, who is the Vice President New Markets.
Officials were of the view that people in Turkey can start taking benefit of their services. They shall start by making their profile, and businesses can start making pages from business point of view.
Increased competition was said to be the reason for expansion. It was found that Yelp was witnessing stiff competition in home ground. A number of other businesses have been providing services similar to Yelp. In that scenario, it became vital to play such a move.
Warren said that though they will focus on Istanbul, users can log in and access the features from any nook and corner of the country. It has to be seen that whether the strategy of Yelp works or not.
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