At the New York Toy Show, bigwig toymaker Mattel is displaying an upgraded version of its View-Master Virtual Reality (VR) headset. The newest VR hardware being previewed by Mattel at the toy show is called the 'Viewer DLX.'

The preview of Viewer DLX by Mattel comes close on the heels of recent reports that the toymaker's original VR headset has become the first VR-focused hardware to be sold in-store, as well as online, by tech giant Apple.

Against the backdrop of Mattel's preview of the new Viewer DLX VR headset, a Gizmodo report has revealed that the updated headset will likely be priced at $40; that is, $10 more than its predecessor's $30 price-tag. However, at the increased price, the updated model of Mattel's VR headset will boast the inclusion of some noteworthy upgrades.

The upgraded Viewer DLX VR headset enables users to use headphones with the device, instead of relying on the barely audible sound produced by the on-board phone stereo speaker of the original headset. In addition, the Viewer DLX now boasts enhanced optics; thanks to improved lenses and a focal adjustment on the top of the headset.

The new Mattel Viewer DLX VR headset is scheduled to hit the markets this fall. Going by the speculations, it will probably be one of the best Cardboard viewers to be available on the market once it is launched.