Google Trends’ new Top Charts to be published every month

Unveiling a new `Top Charts' feature of Google Trends on Wednesday, Google said that the Top Charts feature - which will list the most-searched people, places, and things in over 40 categories - will now be published every month.

Revealing that the Top Charts feature is similar to the company's annual Zeitgeist offering, in which the company publishes a year's worth of search trends every December, Google said that the first Top Charts - which the company published on Wednesday - reveals statistics which include top-searched actors (Selena Gomez); top "quick service restaurants" (Pizza Hut); and top dog breed (pit bull).

With the new Trends' Top Charts feature built on the Knowledge Graph, Google said that the statistics unfolded in the first Top Charts list pertain only to the US data; and added alongside that the addition of more countries is "coming soon."

Noting that Top Charts would show actual trends and not just raw keyword data, Google said that the 40 categories which comprise Top Charts are listed in alphabetical order; and they include categories like actors, scientists, TV shows, whiskeys, sports, travel, leisure, and several others.

According to Google software engineer Roni Rabin, Top Charts show interest in real things. Pointing out that Top Charts provide Google's most accurate search volume rankings, Rabin also acknowledged the fact that no algorithm is perfect; and that there may be chances of the rare anomaly creeping up in the data.


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