In a move which marks the latest of Yahoo CEO Marissa Mayer's ongoing attempts to bring the beleaguered Internet firm to profitability, some of the company's product lines are being axed so that more resources can be funneled into mobile.
With reference to the mentioned move, executive platform VP Jay Rossiter said in a recent blog post that the products which are being axed by Yahoo include Yahoo Deals, Yahoo Kids, Yahoo SMS Alerts, and Yahoo's Mail and Messenger apps for feature phones.
The blog post implies that the products which are being shuttered by Yahoo chiefly pivot around events, communications, and content. The move to axe the mentioned products essentially follows Yahoo's last-month announcement that the company is also planning to kill its Yahoo Updates API, Clues, App Search, message boards, Sports IQ, and the Yahoo BlackBerry app.
Elaborating on the decision behind axing the mentioned products, Rossiter said in the blog post that Yahoo is making efforts to bring its users those experiences which inspire and entertain them every day. Towards that end, Rossiter said that the company is "taking a hard look" at all of its products, so as to ensure that the products are "still central" to the daily habits of its users.
Rossiter further said: "We realize that change is hard, but by making tough decisions like these we can focus our energy on building beautiful products for you like the two we introduced this week - Yahoo! Mail for iPad and Android tablets and Yahoo! Weather for iPhone."
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