Apple acquires sleep-tracking device maker Beddit
Cupertino-based tech giant Apple Inc. has acquired a Finnish company called Beddit, which makes sleep-tracking devices that work with iOS apps as well as the Apple Watch.
Confirming the acquisition, Beddit has updated its privacy policy, notifying its customers that customer data is now subject to Apple’s privacy policy.
Updating its privacy policy, the Finish firm wrote, “Your personal data will be collected, used and disclosed in accordance with the Apple Privacy Policy.”
The Finnish firm’s latest product is the $149 Beddit 3 Sleep Monitor, which is a sensor-equipped strip under a bed sheet to track nocturnal movements via a technique known as ballistocardiography.
Sleep-tracking is a significant logical area for the Cupertino firm to move into, and it has already shown its keen interest in Beddit’s technology by selling its sleep-tracking devices in its stores.
According to the Centers for Disease Control & Prevention (CDC), as many as 70 million adults in the United States have sleep or wakefulness disorders.
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